It is more expensive in the US economy, which some commentators have already pronounced the funeral oration. The United States is in recession, economy WINS and several of their jewels, banks or automakers, may even disappear. This is to forget a fundamental element: in the US, the adage "one lost, found ten" is a reality, which is far from being the case in Europe. American ecosystem has a real capacity to generate the world leaders in new areas such as the "greentech", which can take over from those which are extinguished. Since 1975, twenty-six new American giants have emerged, while Europe came painfully to create three. It is this movement that generates growth. It is due neither to SMEs or large groups, but companies who move from one State to another. The absence of such dynamic explains the structural weaknesses of European growth. This difference between the US and Europe is not cyclical and will not be impacted by the current crisis. It is the fruit of radically different environments. In 1946 already, Léon Blum wrote: "while the rule of American capitalism is to enable new businesses to see the day, it seems that the French capitalism is to enable old businesses do not die." And all this seven years before the "Small Business Act".
New American companies arrived to grow through a well-designed innovation system, while on their side, the French and European devices fail to generate new actors. In short, when you are responsible for a new talented business, and it is not what is lacking in Europe, you face an environment totally blocked. What are purchasers of large accounts, managers of Banking Affairs, public laboratory researchers or young graduates from schools and universities, all apply an adage which this time is European good: "A keep is better than two Bush." Better therefore the choice of an established firm of a new company, its products or services are promising. The officers of these companies make the feet on the wall, everyone looks but nobody moves, which strengthens their weakness and justifies a posteriori decision not have selected them.
Public authorities are well aware of this situation and spend lots of money to develop and encourage the ecosystem of SMEs with high potential to take the risk of choose them. But this money is not invested in the right place. Some target banks, investors, and government laboratories. Another is directly arrow to fund the work of R & D of new businesses. But all this is money thrown by Windows until it unlocks not access for these companies to... their market. These are clients that must be because there is no point to R & d, to increase its own funds, to receive Bank loans or technologies developed in laboratories as long as it is unable to sell to those who should be its customers. Public money should be redirected to this major lock.
This is what began the French public authorities. To transform the successful test of the Pact, they developed the gateway program whereby public money decreases the cost of the test by a great account of the new new product. They also come to alleviate the constraints of the Code of public contracts for the purchase of such products. These initiatives should be welcomed even if by default of a real awareness of their strategic component in decision-making, they remain at the stage of experimental measures very small perimeter and are unfortunately still devoid of real impact. Once access to unlocked market, traditional support found their usefulness. But on a condition: that some of them converge on the new businesses that meet the most successful to their customers but need money, technology and talent to pull themselves to the level where they can fight with equal weapons with their competitors. Public authorities must therefore assume excellence by focusing on these companies to achieve sufficient energy change of stature.
In conclusion, the France and Europe need not only policy for export, innovation, research or digital. The economic situation improves, they must be put at the service of a substantive objective which must be designated as a priority by the Government: the emergence of new global actors. This new policy involves the intervention of public authorities to rebalance the Playground between established companies and start-ups, before everything in the field of access to the market. It is a fundamental mission without which the change is no longer possible. It is as well as the civilization collapsed, under the weight of their history, when the presence of existing structures blocked mechanically any intake of new blood. Despite the current crisis, the United States are not there while our continent, with its almost fossilized economic fabric, it brings great. It is time to reread Blum.